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Roadmaps aren’t just a collection of “a bunch of stuff”

Some smart thoughts from Scott Sehlhorst in Classifying Market Problems:

Many teams struggle with backlogs or roadmaps which appear to be a collection of “a bunch of stuff.” Most teams try and address the problems that manifest from having a giant list of stuff by getting better at managing giant lists. This is treating the symptom, not the cause. If you’re trying to juggle hundreds of requirements, the problem isn’t that you have hundreds of requirements, the problem is that you don’t know why you have requirements.

Which reminds me of this cartoon, because that’s what happens when you get better at managing lists instead of getting better at figuring out how to make your product useful:

Feature creep

Of course, it’s also at this point that users tend to take matters into their own hands:

Remote control