Links and articles about technology, design, and sociology. Written by Rian van der Merwe. Follow @RianVDM
Small and boring ideas
If you secretly enjoy snarky writing as much as I do, you should read Paul Constant’s post called Yesterday, I Went to the American Idol for Startups. It Made Me Want to Die. It’s a scathing and funny rant about lazy, unimaginative use of language in business, and yet he ends with quite a poignant remark:
You can do anything you want with an idea. It can be as big as you want. It doesn’t have to solve a minor problem that nobody ever really realized was a problem. It doesn’t have to fit into something the size of a button crammed into a “folder” the size of a button on a screen the size of a playing card. But everywhere I look, I see tiny little ideas, ideas that are almost petty in their inconsequentiality. And I come back to those cliches, and I think the real problem is in how little thought goes into the language these people use. When the language you employ to communicate your ideas is small and boring, your ideas are going to be small and boring. And when all your ideas are small and boring, your future gets dimmer and dimmer and more claustrophobic until it’s finally just a pinpoint of light on a dark screen, in danger of going out at any time.